Northern Classics Brings Back Classic Childhood with Community Field Day Event

Northern Classics Brings Back Classic Childhood with Community Field Day Event

GRAND RAPIDS, MI, September 8, 2025 -- Northern Classics, the children’s apparel brand known for its technical outerwear, hosted a Field Day event in partnership with leading family and children’s brands including Tonies, Babiators, Beam Kids, Courtside Kids, and Mima - bringing families together for a day of unplugged fun and classic childhood games.

Founded by Kristin Ruud, Northern Classics created the event as a way to celebrate the brand’s core mission: getting kids outside, off screens, and making lasting memories.

Held in Grand Rapids, the Field Day featured timeless activities like sack races, tug-of-war, and jump roping - simple games designed to spark joy, movement, and connection among kids and parents alike.

“We wanted to create something that felt like the childhoods we grew up with,” said Ruud. “Field Day was about giving families a chance to slow down, be outside together, and enjoy the kind of simple moments that stick with you.”

Through its partnerships with like-minded brands, Field Day offered families the opportunity to engage with products and experiences designed to support active, imaginative, and screen-free childhoods.

More than just an event, Field Day reflects Northern Classics’ broader commitment to encouraging outdoor play and fostering meaningful family experiences. As screen time continues to rise nationwide, the brand is leaning into initiatives that make it easier - and more fun - for families to unplug.

The success of the inaugural Field Day has inspired Northern Classics to explore future community-based events and brand partnerships that bring its mission to life in tangible ways.